This Is How We Change The World [Podcast]

December 15, 2021
Social norms are the unwritten rules of beliefs, attitudes, and behaviors that are considered acceptable in a particular social group or culture. An important part of prevention is understanding what social norms are problematic and how do we replace them with new social norms that prevent sexual violence at all levels.  Dr. Laura Kollar with the CDC joins us to discuss how we go about the changes and ultimately how we change the world.
Topics Covered Include:
  • What exactly is a social norm?
  • What is the difference between a social norm and a narrative
  • How are social norms established, and how long does it typically take
  • How long do the effects of a social norms campaign last
  • How do social norms campaigns work (particularly as it relates to sexual violence) – what are the steps, and how much time should you be prepared to dedicate to it?
  • Examples of social norms changes across the social ecological levels
 
Sources:
STOP SV: A Technical Package to Prevent Sexual Violence
VetoViolence